Sony Launches Angry Birds on Big Screen on July 1, 2016

he video game creator Rovio Entertainment is
on board the animated film to develop, finance
and produce.
The most
addictive
and
popular
game from
Rovio
Entertainment
is jumping
onto big
screen. Sony Pictures Entertainment has
recently announced that the studio has
obtained the exclusive worldwide rights to
animated film " Angry Birds", which is slated
for a July 1, 2016 release.
"Every studio in town would love to add 'Angry
Birds' to their slate. There are few titles out
there that bring this kind of excitement, brand
awareness and built-in audience to the table,"
Chairman and CEO of Sony Michael Lynton says
in a joint statement with Co-Chairman of the
studio Amy Pascal.
Announcing the partnership on May 15, Lynton
then continues, "We're thrilled to be
distributing this film and we hope this is just
the beginning of what will be a long
relationship with Rovio as we look for ways to
work on future projects together."
CEO of Rovio Mikael Hed is also pleased with
the partnership. "Sony impressed us with their
great attitude, determination, and
professionalism. They convinced us that we
have found the right partners and team to help
us market and distribute our first motion
picture," he says. "[Sony teams] will be the
best possible collaborators as we get set to
take our franchise to the next level."
The much-anticipated animation will have
" Despicable Me" producer John Cohen and
" Iron Man" executive producer David Maisel
on board. "We are very excited to join with
Sony Pictures in presenting this movie to the
world in 2016 and we will have many more
announcements as we begin production in the
coming months," they say in a statement.
The Sony feature marks the first time Rovio
turns the fan-favorite game, which already has
its animated TV series titled "Angry Birds
Toons", into a big-screen version.